Last Updated: May 2026
1. INTRODUCTION
Subliva UK ("we," "us," or "the Company") is committed to protecting the privacy and security of your personal data. This policy explains how we collect and use personal information about you during and after your professional relationship with us, in accordance with the UK General Data Protection Regulation (UK GDPR).
2. DATA CONTROLLER INFORMATION
● Entity: Subliva UK – a trading name of Great Wall Group Ltd (Company No: 11716894)
● Contact: ray@sublivagroup.com
● Address: Office 1, Viking Business Centre, Hambridge Road, Newbury, RG14 5AW
3. THE DATA WE COLLECT
As a B2B supplier of Barware, Glassware, Tableware, and Kitchenware, we collect information necessary to facilitate commercial trade, including:
● Identity Data: Name, job title, and business name.
● Contact Data: Business address, email address, and telephone numbers.
● Financial Data: Bank account details and credit-worthiness information.
● Transaction Data: Details about payments to and from you and orders for Goods.
● Technical Data: IP address, login data, and browser type (via our website).
4. LEGAL BASIS FOR PROCESSING
We will only use your personal data when the law allows us to. Most commonly, we use it under the following bases:
1. Performance of a Contract: To fulfill orders and deliver Goods.
2. Legitimate Interests: To improve our products and provide trade updates (provided your interests do not override ours).
3. Legal Obligation: To comply with UK tax (HMRC) and regulatory requirements.
5. DATA SHARING & INTERNATIONAL TRANSFERS
We may share your data with third parties, including:
● Logistics Partners: To deliver your consignments.
● Banking Partners: Specifically Barclays Bank PLC for payment processing.
● Global Group: As a subsidiary of a Guangzhou-based manufacturer, some data may be processed by our parent group in China. We use Standard Contractual Clauses (SCCs) to ensure your data receives the same protection as it would in the UK.
6. DATA RETENTION
By law, we must keep basic information about our customers (including Contact, Identity, and Financial Data) for six years after they cease being customers for tax purposes.
7. YOUR LEGAL RIGHTS
Under certain circumstances, you have the right to:
● Request access to your personal data.
● Request correction or erasure of your data.
● Object to processing or request restriction of processing.
● Request the transfer of your data to another party.
